Link: Hormone Spray Is Found To Bolster Trust in Others. According to a recent article in the Washington Post the hormone Oxytocin which is known to be activated in social relationships in animals has been found to improve trust in human relationships. An experiment conducted in Zurich found that those inhaling Oxytocin were more trusting in a financial transaction than the control group.

A positive outcome of the study would be help for those with impaired social functioning associated with personality disorders, Aspergers or Autism. The dark side was discussed by Antonio Damasio, neurobiologst and author of The Feeling of What Happens. He expressed concern that politicians and advertisers would use the trust enhancing spray to influence decisions.

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