AT&T announced layoff of 4600 workers yesterday. The article in today’s Wall Street noted that AT&T explained the layoff as mostly “white collar” jobs because consumers are dropping their AT&T landlines.
They also announced that a similar number of new jobs would be created in more promising businesses such as wireless, television and broadband.
AT&T spokesman Mr [...]
Browsing Families™
AT&T: It Doesn’t Look Good, Girls.
How Many Different Ways Does This Say Disconnect?
Bob McCarty at Bob McCarty Writes sent me an email today thanking me for using his photos in my recent post about the tragic shooting in Kirkwood, MO and suggesting that since I was in marketing I might be interested in his photos of an Ameren UE billboard.
As he notes on his blog, this billboard [...]
Happy Holidays!
Wishing a happy holiday to all!
Love when you can
Cry when you have to
Be who you must
That’s a part of the plan
Await your arrival with simple survival
And one day we’ll all understand
One day we’ll all understand
One day we’ll all understand
Dan Folgelberg
1951-2007
Attention…Are Your Children Blackberry Orphans?
The Wall Street Journal paints a picture of Blackberry addicted, "furtive thumb typing" parents hiding in closets to check their email while their resentful, ignored children track them down. They warn, "There is a new member of the family, and, like all new siblings, this one is getting a disproportionate amount of attention, resulting in [...]
MyGrace: The Other Blog Evangelists
Inspired by a member of his congregation that used MySpace to attract listeners for his rock band, Rev. Patrick Gray, am Episcopal priest from Boston set up a MySpace profile, the Advent, to attract listeners to his sermons. His site includes reminders about service times as well as audio files of the choir. The graphics [...]
Attention: Giving It and Getting It
Dave Pollard writes in How to Save the World that "What people seek from others more than anything else, is attention and appreciation." He references an earlier post where he wrote, "It’s really all about attention, and paying attention. The attention we pay to others, and that others pay to us, defines us, far more [...]
A Personal Note: Matt Gossage Leaves MICDS
Matt Gossage, the Head of MICDS (Mary Institute and St. Louis Country Day School) announced last week that he was leaving to head the Cannon School in Concord, N.C. My youngest son is in the seventh grade at MICDS and has been at MICDS since the first grade; my hope is that he will remain [...]
Lies, Damn Lies, and Lists
It’s that time of year again….525,600 minutes to measure and another 525,600 minutes to resolve: New Year’s Resolution lists, the review of 2005’s list and the making of the 2006 list. Technorati is tracking resolutions by blog, by minute (looks like about a post per minute) and Dave Sifry’s Alerts explains how to tag them. [...]
Blog Stalking Parents…Fair Game?
The Weekend Journal has an article about yet another innovative way to join the blogosphere, spying on your children. Big Mother is Watching (available by subscription) tells of a mother (unfortunately working "outside the home" as a marketing consultant….giving marketing consultants and mothers a bad name) who caught her daughter behaving badly by monitoring her [...]
High Tech/ High Touch
An article in the WSJ entitled, "The First Online War Honors Fallen
Troops with Web Tributes" caught my eye this morning. I thought it was
going to be about blogging and although it mentions military blogs it is really about the power of the web to immerse us totally in the reality of events by giving us [...]





















Marianne Richmond’s career is an ongoing adventure in strategic brand consultancy. She founded the Resonance Partnership in 2004 and offers a full menu of consulting services from market analysis, concept development, strategy, implementation and measurement.