ABC News reported yesterday that an increasing number of {helicopter} parents were contacting college officials to request roommate changes for their freshman children because they found the prospective roommate’s Facebook profile objectionable.
And what exactly do they find objectionable?
According to the article “party related content and photos” concerns parents at The College of New Jersey while [...]
Browsing Social Networks™
The Helicopter Circles Facebook and the Landing Isn’t Pretty
Posted by Marianne Richmond in August 10th, 2007
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Marianne Richmond’s career is an ongoing adventure in strategic brand consultancy. She founded the Resonance Partnership in 2004 and offers a full menu of consulting services from market analysis, concept development, strategy, implementation and measurement.