Brian Haven is talking about engagement… he says there are four ways to measure engagement, the Four I’s:
Interaction, Involvement, Intimacy, and Influence. But how do I know this? I am in St. Louis.
Unfortunately a family issue prevented me from attending the Forrester Marketing Forum today but right at this very minute Jeremiah Owyang is live [...]

In the world of marketing, there are only a few things that I believe are predictable with absolute certainty and one of them is that a Forrester Marketing Forum (or Consumer Forum) will exceed my expectations; and with each conference I attend my expectations increase.
Okay, so the evidence for my unabashed enthusiasm?
My collection of [...]

Fred Wilson shared some observations on his blog today about his teenage kids and the future of media in light of a Goldman Sachs research report.
Other than the fact that his children read books outside of school and mine don’t, his observations are in line with my own. Yes, a small sample size, but nonetheless, [...]