St. Louis County Putting Kids First: Please Vote Yes

With the presidential election just a few weeks away and the candidates continuing to make their cases that the other guy is bad (or worse) versus telling us why we should feel good about voting for them, it is good to know that there is something on the ballot in St. Louis County that one… Continue reading St. Louis County Putting Kids First: Please Vote Yes

American Airlines: Listen!

Earlier this week fellow St. Louisian Bob McCarty who writes the blog Bob McCarty Writes sent me a link for some photos he had taken at Lambert St Louis Airport of the American Airlines pilots who were apparently picketing for their cause,  customer service. Bob also posted about this. Bob asked in his post whether… Continue reading American Airlines: Listen!

Amazon MP3 Store, ITunes and Strategy

Wendy Davis writes today, “Around 90% of the people who purchase MP3s from Amazon have never used iTunes, according to the NPD report, as per Ars Technica. Additionally, the stores are attracting different customers, with men accounting for 64% of Amazon buyers, but just 44% of iTunes buyers.” She notes that the good news for… Continue reading Amazon MP3 Store, ITunes and Strategy

Must Read: Groundswell (Con’t)

So, back to Groundswell and the reasons why I said, “must read.” Groundswell is well researched (Forrester research data from around the world, 65 corporate examples and 25 full case studies), written by two great, knowledgeable writers and fellow particpants, Charlene Li and Josh Bernoff, and is exceptionally readable at the same time. Readability in… Continue reading Must Read: Groundswell (Con’t)

Forrester Marketing Forum 2008

In the world of marketing, there are only a few things that I believe are predictable with absolute certainty and one of them is that a Forrester Marketing Forum (or Consumer Forum) will exceed my expectations; and with each conference I attend my expectations increase. Okay, so the evidence for my unabashed enthusiasm? My collection… Continue reading Forrester Marketing Forum 2008

This Truth Is Not Inconvenient: Girlfriend, Use Your Purse, Your Peers, & Your Posts To Co-create A Happier Sustainable, World

Mary Hunt, author of In Women We Trust and Ecolutionary Selling and blogger at In Women We Trust and Smart Solutions for Sustainable Business has written the definitive piece on how we can really (REALLY) change the world just by directing the power women already have towards a “happier, sustainable world.” #1 “the majority of… Continue reading This Truth Is Not Inconvenient: Girlfriend, Use Your Purse, Your Peers, & Your Posts To Co-create A Happier Sustainable, World

Coca Cola’s Sustainability and a Smile (They MUST Be Kidding)

As Mary Hunt noted in a post few weeks ago, the most effective way for companies to get their green message across is to keep the message simple, personal and viable. Show {one’s} green side in a distinctive way and be ready to back it up.According to Ad Age Coca-Cola has launched a new $10… Continue reading Coca Cola’s Sustainability and a Smile (They MUST Be Kidding)

HP:Your Customers Think You Are Hiding {The Atlantis and Apollo Motherboard Issue}

As Toby noted in her post Social Media Means Nothing If Your Internal Processes are Broken, HP has over 50 blogs. Quite a commitment to social media one would think. So what would be the value of social media to a company like HP? Visibility perhaps? When we present to our clients or prospective clients… Continue reading HP:Your Customers Think You Are Hiding {The Atlantis and Apollo Motherboard Issue}

HP: Customer Experience Disconnect

In May 2007 I purchased my youngest son an HP Pavilion Notebook so that he would have a bright shiny new laptop to start high school with in the fall. We looked at several different options but what tipped the scale towards HP was Eric Kintz. Eric and I had “connected” via our blogs but… Continue reading HP: Customer Experience Disconnect