Sam started High School yesterday….and far be it for me to say something trite like, it seems like only yesterday…but it does. And I can’t help but wonder, are we both ready for this? I know, I know its only high school; college will be where you will really have to let go. Letting go?… Continue reading Letting Go 2007
Category: Baby Boomers
Social Entrepreneurship for Seniors: Purpose Prize
A great deal is being written about the aging baby boomers, that attention grabbing, developmental stage defining, amorphous yet distinct, demographic group that I count myself as a member of…..I think sometimes that one of our most distinctive characteristics is our lack of acceptance of aging but perhaps that, along with the feeling of distinctiveness… Continue reading Social Entrepreneurship for Seniors: Purpose Prize
Marketing Person Not a Geek
Toby Bloomberg at Diva Marketing conveyed a disussion she had regarding Blog Tags with Stowe Boyd from Corante. Toby’s point was that as a marketing person not a geek, tagging was a challenge. Boyd’s point was that she should get over it and that not knowing how to do something was not “a badge of honor”.
Target Invades the New Yorker
My August 22nd issue of New Yorker Magazine was invaded by advertising from Target Stores…I found it intrusive.
And What IS the Everyday Woman?
Advertisers “discover” big butts and wrinkles for new campaigns aimed at “everyday women”….
M&Ms and Books Supersize
Today’s New York Times reported two size increases …M&Ms and paperback books. Because as we Baby Boomers age we struggle with the small print size of paperback books, several publishers are issuing some books in a new Baby Boomer friendly print size. M&Ms are apparently now available in a supersize called Mega M&Ms.
The entitlement generation seem to love playing kickball for its “low level of physical exertion and ample game-time socializing and postgame drinking” according to the WSJ…..
Baby Boomers Re-invent Retirement
Baby Boomers re-invent retirement choosing to eschew the sunbelt for the snowbelt and remain close to home to pursue meaningful work….