What space do gymnasts, cheerleaders, Fall Out Boy fans and gay guys share? http://www.myspace.com/stickitmovie.According to Reuters, Jessica Bendinger, the director of Stick It a movie the opened April 18th from Disney’s Touchstone Pictures devised a word of mouth marketing campaign through niche outlets and a MySpace page. Disney promoted the movie in a two week… Continue reading Word of MouthSpace
Category: Buzz Buzz Marketing Beta Customer Experience
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Justice for buzzwords? There is a special place reserved for them according to Rich Ottum at The eStrategyOne Buzz . At the top of the "recently condemned" list is the word, beta which is on the condemned list according to Buzzword Hell because it is frequently misused as an excuse for product shortcomings, bugs or… Continue reading More on Buzz and Beta