BlogWell, DoGood

WOM pal Michael Rubin asked me to pass along a really cool thing that he and Andy Sernovitz are doing in support of their upcoming conference BlogWell, How Big Companies Use Social Media. They are auctioning off tickets to BlogWell on Ebay and 100% of the proceeds go to charity, a different charity each week.… Continue reading BlogWell, DoGood

Forrester Marketing Forum 2008

In the world of marketing, there are only a few things that I believe are predictable with absolute certainty and one of them is that a Forrester Marketing Forum (or Consumer Forum) will exceed my expectations; and with each conference I attend my expectations increase. Okay, so the evidence for my unabashed enthusiasm? My collection… Continue reading Forrester Marketing Forum 2008